Success

What Our Members Say

Our members are at the heart of everything we do — and their success is our greatest endorsement. From industry support to strategic visibility, the value of LOFA membership is best described by the businesses who experience it every day.

Here’s what a few of them had to say:

“Solex allows you showcase your products at a dedicated show meaning that buyers are dedicated to the products that you are selling visitors are therefore qualified. Offered at a cost-effective rate compared to other Exhibitions. A feeling of belonging. Despite effectively being in competition with other members, there is a sense of camaraderie and a collective drive to make improvements in the industry.

Setting industry standards. Schemes such as Lofa Assured allows retailers to be confident that the products they buy from members conform to UK law.Collective bargaining. We are beginning to see the start working to together to mutually benefit the Association. HR advise and collective freight are just a few things. Lofa events allow the opportunity to meet members and build relationships outside of the workplace and visit some fantastic place and hotels on the way.”

— Daro Cane

“We wanted to open up new market places. Historically we had sold our spas through conventional hot tub dealerships but wanted to explore retailing our products through new types of retailer. We believed we had developed a retail display that would allow us to present our product via new types of retailer (non hot tub industry) and wanted to grow our network of high footfall retailers such as garden centres. We saw LOFA as an organisation that would allow us to make contact with quality companies and build relationships/network with other LOFA members.”

— Karl Rowntree, Director, Rotaspa

“Certainly for LeisureGrow, one of the major benefits is being able to exhibit at the SOLEX trade exhibition which gives us a great opportunity to present our product portfolio to the key UK garden retailers, held at the best time of the year.”

— LeisureGrow

“Benefits are, the assurance of being part of an accredited organisation that promote the brand through various ways, along with having a reliant network of members to source knowledge and support through, in aspects of importing and wholesaling goods of a similar nature.”

— Desser

“We were looking for the premium outdoor furniture and living exhibition in the UK and came across SOLEX. This then led us to LOFA and seeing their prestigious members list, we were enthusiastic to join the group. Although I hadn’t previously attended a SOLEX show, I have come to realise I had been missing out. SOLEX is a fantastic 3 day event, with a sense of upbeat optimism, lots of activities going on, live demonstrations, and market leading inspirational ideas for the UK retail market. Any retailers operating in the outdoor leisure / living sector would have to attend this show.

From the outset of our membership, we have been warmly welcomed to the LOFA. Starting with the interview process to join LOFA, through to showing at our first SOLEX exhibition . Ultimately a group of friendly competitors that all work to a similar ethos and values, bringing a high standard of product to the UK outdoor living market. Understanding that showing at SOLEX together, we bring real value to thousands of retailers throughout the UK. ”

— Celctic Leisure

Members

Supporting the leaders in outdoor living

LOFA members are the brands and businesses setting the benchmark for quality, design, and innovation in the outdoor living sector. From iconic furniture manufacturers and garden accessory specialists to BBQ brands and outdoor heating pioneers — our membership spans the full spectrum of outdoor lifestyle.

Take a look at a few of our current members and their products:

LOFA Assured

LOFA Assured is an initiative to ensure all cushions sold by LOFA members comply with current Government Fire Safety Regulations. Ask your retailer why you should buy from a LOFA Assured member. Look for LOFA Assured swing tags on all garden furniture cushions to ensure they meet current Government & Fire Safety Regulations

Join LOFA at Solex 2026

The outdoor living event organised by the industry for the industry.

Tuesday 7th – Thursday 9th July 2026
Hall 5 – NEC Birmingham